7 Rules of Brainstorming
Creative spaces don’t judge. They let the ideas flow,so people can build from one another’s great ideas.
Encourage wild ideas
Embrace the most out-of-the-box notions. There’s often not a whole lot of difference between outrageous and brilliant.
Build on the ideas of others
Try to use “and” instead of “but.” It encourages positivity and inclusivity and leads to tons of ideas.
Stay focused on the topic
Try to keep the discussion on target. Divergence is good, but you still need to keep your eyes on the prize.
One conversation at a time
This can be difficult, especially with lots of creative peoplein a single room, but always think about the challenge topicand how to stay on track.
Use colored markers and Post-its. Stick your ideas on the wall, so others can visualize them. (Miro is also great for that)
Go for quantity
Crank your ideas out quickly. For any 60-minute session, you should try to generate 100 ideas.