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07 - 08 Mar
Clarion Hotel & Congress Oslo Airport
Our Latest Talk
By Kanchan Ray, Dr. Sudipta Seal
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Welcome to digital product engineering
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Solution's engineering for ISVs to grow faster

Custom integrated solutions for sharper sales targeting

Selling products profitably to customers while meeting their custom requirements is a constant challenge for B2B software businesses today. While there are several reasons behind this, one of the main reasons is the ever-evolving complex technological landscape that makes it difficult to tailor B2B product’s value proposition in a way that precisely meets customer needs. You need a partner who can help you elevate the B2B product value so you can target a specific market segment in a focused manner without diluting the significance of the core value proposition.

Our expertise

We have the capability to build custom integrated solutions by leveraging expertise from the partner ecosystem. We follow a structured approach where we:
Group 43

 

Identify opportunities to enhance your product
Group 53

 

Build a business
case
Group 18-2

 

Build a prototype
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Create a value proposition
for market fitment
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Kickstart the MVP
development

Our Approach

 

Ideation

We start with identifying opportunities to build complementing capabilities to augment the ISV's offering into a solution. This stage also includes forming dedicated teams having expertise with respect to the product, technology and industry.
Solution's engineering for ISVs to grow faster: Ideation

Business case development

In the next step, we focus on market sizing of the opportunity and creating a win-win value proposition for all parties.
Solution's engineering for ISVs to grow faster: business case developement

Point of view creation

We create and test a value proposition for market fitment with a few prospects. After creating a prototype, we carry out a workshop with the client and take leadership buy-in.
Solution's engineering for ISVs to grow faster: Point of view creation

Market readiness

We create a sales pitch / go-to-market collateral befitting the customers’ requirements and conduct a beachhead customer validation. Our team also carries out a feedback session to take client’s confirmation/buy-in.
Solution's engineering for ISVs to grow faster: Market readiness

Go-To-Market

Once approved, we start the Minimum Viable Product (MVP) development of the solution.

Solution's engineering for ISVs to grow faster: Go-To-Market

Our Approach

Ideation

We start with identifying opportunities to build complementing capabilities to augment the ISV's offering into a solution. This stage also includes forming dedicated teams having expertise with respect to the product, technology and industry.
Solution's engineering for ISVs to grow faster: Ideation

Business case development

In the next step, we focus on market sizing of the opportunity and creating a win-win value proposition for all parties.
Solution's engineering for ISVs to grow faster: business case developement

Point of view creation

We create and test a value proposition for market fitment with a few prospects. After creating a prototype, we carry out a workshop with the client and take leadership buy-in.
Solution's engineering for ISVs to grow faster: Point of view creation

Market readiness

We create a sales pitch / go-to-market collateral befitting the customers’ requirements and conduct a beachhead customer validation. Our team also carries out a feedback session to take client’s confirmation/buy-in.
Solution's engineering for ISVs to grow faster: Market readiness

Go-To-Market

Once approved, we start the Minimum Viable Product (MVP) development of the solution.

Solution's engineering for ISVs to grow faster: Go-To-Market

Our experience

We recently partnered with Seclore, one of the leading providers of data-centric security solutions, to help them build a multi-tenant scalable secure collaboration solution that ensures safe, effective and compliant collaboration between users and their external partners.

Key highlights of our engagement:

  • Solution development
  • Managed services engagement model
  • Joint pricing model
  • Bespoke support model

Read more >
digital-block-session-blackbaud-sky

Let’s connect!

Just like we partnered with Seclore to help them build a unique secure collaboration solution on ECM platform, we can build comprehensive solutions for your product to help you grow your business faster.
Get in touch with us to learn more.