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The Journey to Digital: Deliver a personalized experience to everyone, everywhere

10/9/2017, written by Ashish Gupta

Categories: Customer Digital Maturity, Personalization

In today’s environment of digital hyperactivity, customers are spoilt for choice in products, services, and content. It looks like a true customer nirvana! However, studies have revealed...

The Journey to Digital: Re-imagine your customer digital maturity model

9/22/2017, written by Ashish Gupta

Categories: Omni-channel, Digital Transformation, Customer Digital Maturity, Personalization, Customer Experience, Analytics

In the first part of this series on "The journey to digital" we discussed the need to develop a relevant business transformation driven digital strategy based on several underlying...

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