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The Journey to Digital: Deliver a personalized experience to everyone, everywhere

10/9/2017, written by Ashish Gupta

Categories: Digital Maturity, Customer Digital Maturity, Personalization

In today’s environment of digital hyperactivity, customers are spoilt for choices in products, services, and content. It looks like true customer nirvana! However, studies have revealed...

The Journey to Digital: Re-imagine your customer digital maturity model

9/22/2017, written by Ashish Gupta

Categories: Omni-channel, Digital Transformation, Customer Digital Maturity, Personalization, Customer Experience, Analytics

In the first part of this series on "The journey to digital" we discussed the need to develop a relevant business transformation driven digital strategy based on several underlying...

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