Last week I attended the Midsize Enterprise Summit (MES) in Miami. This event has become one of Nagarro’s favorite venues for discussing the unique business and technology challenges faced by midsize enterprises – that vast range of companies across industries that falls somewhere between startups and global players.
While at the show, I had the opportunity to participate in a panel on social networking. Our discussion was an important reminder that the idea of “business to business” is giving way to “business to community.” In our constant endeavor to make our clients more competitive, we have been working closely with them to understand how social media impacts their organizations. I am constantly amazed by the possibilities of building custom applications using the Web 2.0 APIs to leverage this new medium in departments ranging from sales, marketing, customer support, product development, design innovation, training, and education.

Social Networking Panel at the Midsize Enterprise Summit

By mike k on May 13, 2009
it was a very interesting panel..because of the panel and all the focusing on social networks I have started exploring how to leverage these new mediums… I am actually only aware of this post because of the newsleter sent to customers with links to facebook and twitter. i decided to follow Nagarro on twitter and here i am.
this is going to be interesting… I really can’t tell how this is going to change the world
but we are on the leading edge of a major change
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